Topic Guide
Paid Ads
Google, Meta, and YouTube for practices that earn their patients. Campaign structure, targeting, landing pages, and real budget benchmarks by specialty.
3 Guides Published
Paid Ads
Facebook Ads for Doctors: What Actually Works for Patient Acquisition
Facebook ads for doctors that actually book patients: creative strategy, Meta health policy guardrails, broad targeting reality, budgets, and funnel math.
Paid Ads
Google Ads for Doctors: Campaign Structure, Budgets, and Benchmarks
Google Ads for doctors from someone who runs the campaigns: account structure, budget benchmarks by specialty, healthcare policy rules, and realistic CPCs.
Paid Ads
Google Ads and Meta Ads for Independent Health Practices: The Complete Guide
A practical guide to Google Ads and Meta Ads for cash-pay health practices: budgets, compliance, landing pages, and when paid ads beat SEO.
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The Health Biz Playbook
Tactics, data, and case studies for cash-pay practices. No fluff. Unsubscribe anytime.